SEO audit services.Technical stuff.

SEO is not a one-and-done task if you want to rank in Google – it demands constant refining and monitoring so your website can rank highly for ‘must-win’ keywords. Discover Submerge’s SEO audit services and how your business can benefit.

Technical SEO audits

Build a strong SEO foundation – expert SEO audits from page speed to site crawls.

SEO page assessments

Expert SEO analysis – from metadata and linking to schema and keyword optimisations.

Backlink analysis

Fix toxic backlink profiles, boost credibility and win high-quality organic traffic.

Competitor performance

Assess competitor performance, spot competitive gaps and exploit opportunities.

We cross the t's and dot the i's with our SEO audits.

We’re a SEMrush Agency Partner with access to a wide library of SEO auditing tools – from SEMrush to Screaming Frog – all designed to spot SEO problems, recommend fixes, increase site speed and help Google crawl, index and rank your site highly.

Think of an SEO audit as a health check for your online presence – a comprehensive examination of your website through the lens of search engine optimisation, aimed at pinpointing areas of improvement to enhance your site’s search visibility.

Our SEO audit services show if your website is ranking for the right keywords, how much traffic it gets, if your website is receiving the right kind of backlinks, and how visible your website is to its target audience. By delving deep into the technical framework, content quality, and off-site factors like backlinks, our expert SEO team can meticulously assess every facet of your site.

Our SEO audit services include a rigorous evaluation to identify potential weaknesses or penalties, as well as uncover opportunities to help your website outrank your competitors.

SEMrush Agency Partner

We’re a fully Certified SEMrush Agency Partner – giving you a fast track to tried and tested SEO experts.

WP Engine Agency Partner

We’re a Certified WP Engine Agency Partner delivering professional SEO-ready web development at scale.

Cyber Essentials Certified

We’re Cyber Essentials certified and part of HMG’s Communication Marketplace for UK public procurement.

We work with brilliant brands

Technical SEO Audits

Providing a strong technical SEO foundation for your SEO content is key to the successful performance and visibility of your website. A technical SEO audit dives deep into the backend of to ensure it’s primed for search engine visibility. This meticulous process evaluates site structure, domain authority, indexing, mobile compatibility, site speed and more, identifying and addressing potential roadblocks, from broken links to slow-loading pages. Our technical SEO audit services ensure that page speed metrics are assessed, page load blockers identified, broken links fixed and that Google is able to crawl, index and show results in SERPs.

  • Increase overall site performance
  • Boost Core Web Vitals scores
  • Fix critical SEO issues that prevent ranking

SEO Page Audits

Our SEO page audits are laser-focused evaluations of individual pages to gauge their search engine performance and user appeal. By analysing elements like content quality, keyword optimisation, meta tags and internal linking structures, we uncover both strengths and areas for enhancement. This targeted approach ensures that each page not only meets search engine guidelines but also resonates with your intended audience and provides user-friendly value. Whether it’s a product page or a blog post, our mission is to elevate its visibility and relevance in the ever-competitive digital landscape.

Backlink Audits

We recognise the profound influence backlinks have on a website’s authority and search ranking. Our SEO backlink audits meticulously assess your site’s inbound link profile, identifying the quality and relevancy of each linking domain. In an online world where not all backlinks are created equal, we differentiate between those that bolster your credibility and potentially harmful ones that could lead to penalties and lose you visibility. By analysing metrics like link equity, anchor text distribution and domain authority, we can provide a clear picture of your site’s backlink landscape. Our aim is to curate a healthy, organic link profile that not only boosts your SEO but also establishes your website as a trusted authority in its niche.

SEO Competitor Analysis

SEO is a zero sum game. That means your competitors are also aiming to rank highly in search. They’re investing in SEO, optimising their site, speeding load times and building backlinks. Our SEO audit services conduct a detailed review of SEO competitors – both your immediate competitors and what Google thinks are your competitors. We examine keyword gaps and opportunities, backlink profiles, high-performing competitor pages and strategies, and use these to create an effective SEO strategy that overtakes competitor ranking. We don’t stop there. We regularly crawl and monitor competitors so you can stay ahead of the pack.

  • Get insights into competitor web traffic and performance.
  • Spot keyword gaps and opportunities to outrank competitor sites.
  • Track competitor performance, visibility and ranking positions.
Start your SEO audit project with us

Get on the road to SEO success!

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Power up your site with our forensic technical SEO analysis and fixes.

Slow site? Low traffic levels? Poor ranking positions? We find and fix critical technical SEO issues that hold back your site’s performance.


Of all active websites receive no web traffic from Google due to poor SEO.


Of website pages don’t have meta descriptions reducing ranking performance.


Of site traffic comes from search engine searches by customers looking for answers.


Of websites have zero backlinks – sites with more backlinks receive more organic traffic.

Source ahrefs, BrightEdge

“Submerge are SEO gurus – they go above and beyond.”

Julia Haycocks, Brew Republic Marketing Manager

Our SEO audit services turbocharge web performance.

At Submerge, we see SEO site audits not merely as a routine check, but as a recalibration of your digital compass.

  • Increase visibility and website health
  • Optimise SEO content for maximum impact
  • Outpace competitors with detailed insights

Our SEO audit services unearth valuable insights and identify the areas of your site need to improve its SEO performance.

The real power of a thorough SEO site audit lies in the clarity it provides. It shines a light on missed opportunities, technical glitches, content gaps and even algorithmic penalties that could be dragging your rankings down. It’s your roadmap to navigate the intricate labyrinth of SEO, guiding you towards the best bang-for-buck SEO optimisations.

An SEO site audit is also a pro-active measure. It helps you stay ahead of the curve in SEO best ractices and search engine algorithms. It’s not just about fixing existing issues, but also about anticipating future ones.

Ultimately, an SEO site audit is the first step in aligning your website to your business objectives. It demystifies your site’s SEO status, charts the course for your optimisation efforts, sets SEO KPIs, and enhances your website’s visibility, usability and conversion rates.

When executed by experts at Submerge, an SEO site audit isn’t just a diagnostic tool, it’s the key to unlock your website’s true potential.

SEO audit services – FAQs.

An SEO audit is a comprehensive analysis of a website to assess its visibility in search engines and identify areas of improvement.

This diagnostic process examines various aspects of a site, ranging from technical infrastructure and on-page elements to off-page factors like backlinks. The audit evaluates how well a website aligns with best practices, ensuring it’s primed for optimal search engine performance. Factors like site speed, mobile-friendliness, content quality and meta tags are scrutinised.

The ultimate goal of an SEO audit is to provide actionable insights and recommendations that enhance a website’s organic search ranking, drive more traffic and boost overall digital effectiveness.

A technical SEO audit is a deep dive into the backend elements of a website to ensure its optimal performance in search engines.

Unlike general SEO audits that encompass content and backlink analysis, a technical audit zeroes in on website infrastructure. It assesses factors like site speed, mobile responsiveness, crawlability, indexing, XML sitemaps and URL structures. The audit also identifies issues such as broken links, duplicate content and errors in robots.txt files.

By uncovering and addressing these technical hindrances, the audit ensures that search engines can effortlessly crawl, index and rank the website, paving the way for improved search visibility and user experience.

The duration of an SEO audit can vary based on the size and complexity of the website, the depth of the audit required, and the tools or methodologies employed by the auditor.

A basic audit for a small website using automated tools might be completed within hours. However, a comprehensive audit for a larger or more complex website can take several days to weeks. This is because a detailed analysis involves assessing technical aspects, on-page factors, off-page elements like backlinks, and sometimes even competitor evaluations.

It’s essential to understand that while tools can speed up the process, a thorough, manual review by an experienced SEO team often yields the most insightful and actionable results.

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