Nicole Percival

Conversion Rate Optimisation could be the missing link in your digital marketing strategy. Learn why it's so important and how to do it.

Share of Search is the new SEO benchmark. Discover what it is, how to calculate it and how to prioritise it as part of a marketing strategy.

Discover how to make your business the go-to source of trusted information with our practical tips on ranking in Google's featured snippets.

AI search is changing how people find content online, and businesses need to adapt. Our expert team at Submerge break down what works with these new search tools and what you need to know about…

Every generation is different, and that's obvious in marketing. Discover how to effectively target different groups in one campaign strategy.

Find the right font for your design project that aligns with your visual branding with our list of 20 free font downloads.

Keep your brand's identity cohesive and effective across all platforms with our expert guide to brand guidelines and how to create the right set for your business.

Find the best free icon websites to elevate your design. Icons can streamline navigation, improve UX and enhance the look of your site.

Understand your website's standing with a domain authority checker and take steps to improve your search engine rankings today.

Find out what is domain authority and how it impacts your website's performance in search engine rankings and SEO success.

Understanding 500 server error codes and how to fix them will get your business back online. Find out how to prevent them with our expert guide.

Rel=canonical tags are an essential part of every successful business's SEO. Find out what they are, what they do and how to use them effectively.